There is an old saying that I quote very often. “Those who fail to plan, plan to fail!” I say it often because it is the single most important fact of success in a nutshell. Free marketing resources and tools are a great kickstart to help you along the road to success. You just have to know where to find them and how to use them.
A business plan is just exactly like a road map that would be used for making a road trip. It is a detailed plan of how to get from point A (starting your business) to point B (having a successful business) in the shortest possible time and without taking the scenic route. Simply because you have an idea for a business doesn’t mean that you have a recipe for business success. Begin with drafting a rough plan with free resources and tools, then check your work with small business coaching and finally graduate to more advanced marketing tools to ensure your business success.
Most of the time, those who are just becoming a small business entrepreneur have been working at jobs for which they were paid a salary. They are in the ‘work equals money’ mindset and they bring that mindset into their businesses.
They will even spend their time searching for more ‘work’ to do rather than searching for ways in which to make money. Unless the ‘work = money’ mindset can be quickly changed to ‘sales = money’ mindset, the business will certainly fail and fail very quickly. This is where a properly structured business plan can save time and money. One of the best resources tools to get started is to download a free business plan template and to spend your first 60 days planning a formula for success. Be as thorough as possible in financial and market projections.
One of the next and most important items that can be listed in a business plan is to ‘find a mentor’ or small business entrepreneur coach. You can have all of the details written down of exactly how you plan to succeed but if you can find a mentor that process can be cut in half. A proper small business coach will review your work and help you find the shortcuts to see market potential you may not have noticed.
Building your own successful startup business is a very exciting undertaking but it is one that is fraught with obstacles. You can overcome the obstacles and succeed but don’t expect it to be easy or quick. It will be neither. With the right resources and tools, and the proper coaching advice, you will have surely have a recipe for success. “Plan your work and Work Your Plan” and you will get there in no time. Read more on free resources and marketing tools.